Wednesday, December 29, 2010

Approach Communications all set to promote “Impatient Vivek”

Approach Communications all set to promote “Impatient Vivek”

For Immediate Press Release

December 20, 2010-12-20

Contact: Sonu Tyagi

Cell Phone: 9650984422


India’s leading PR Agency Approach Communications with a specialized vertical in Entertainment and Film PR along with other areas of communications, is all set to promote the film “Impatient Vivek”. The film is looking forward to release on January 7, 2011. The film is a New Year gift to the youth and Approach Communications is just being a part of it as it has been long that Bollywood has experienced a fresh face.

“Impatient Vivek” is an upcoming romantic comedy film produced by Search Films and directed by Rahat Kazmi, director of crtically acclaimed “Dekh Bhai Dekh” that released in 2009. The film features debutant actor Vivek Sudarshan and former Miss India Sayali Bhagat.

The film revolves around the youth and their aspirations, their impatience and the repercussions thereof. A riveting story line brings forth the current generation and their frame of mind in the most hilarious and spritely fashion. It has been woven together with the help of racy music tracks.

The story in sort is, a simple boy meets a beautiful girl.He falls head over heels in love with her, and later also tries to woo her and then finally kidnaps her.

Things take an unusual turn here when the boy kidnaps the girl.

Vivek the exuberant debutant of the film will be the one to catch the attention of the audience, as said by the sources. Vivek, basically a singer with a magnetic voice has sung all the songs in the film. Sayali Bhagat, former Miss India who has done many films in the past adds fragrance to the film.

Approach Communications will handle the PR, Media relations, promotions, Digital and Events for the film.

Approach Communications, which is just in six years of operations; have already handled leading companies, entertainment, education and social social sector clients. The agency is present in 5 cities of India with its headquarters in Delhi and branch offices in Mumbai, Lucknow, Chandigarh, Dehradun. The agency over the years has delivered integrated communications solutions in areas like PR, Image Management, Celebrity Management, Media relations, event management, Marketing Communications. Approach Communications has handled accounts like Dr. Morepen Ltd, Bajaj Auto Ltd, Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Greentech Foundation, General Motors,{ Regional}, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others.


For further queries about Approach Communications or Impatient Vivek, feel free to contact Sonu Tyagi at 9650984422 or mail at

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